HomeBusinessColumbia CEO says warm winter affected company’s fourth-quarter sales

Columbia CEO says warm winter affected company’s fourth-quarter sales

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Columbia Sportswear CEO told CNBC’s Jim Cramer on Friday that the company is still heavily dependent on winter weather for sales and is looking or opportunities to venture out after reporting disappointing fourth-quarter earnings.

Columbia, known for its winter apparel, faces challenges with increasingly warm weather. Last year was confirmed to be the hottest year on record according to the European Union’s Copernicus Climate Change Service (C3S), leaving less room for winter apparel.



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